As one of North India’s most innovative media companies, we leverage the power of creative excellence, unbeatable locations, and smart audience data to change the game for advertisers. Our media powers brands to break through, be relevant, and connect with audiences like never before.
ADOOH understands its role in driving cultural impact. We are embedded into the fabric of our communities and trusted by the millions who engage with our media every day, driving a strong relationship between brands and audiences.
We are leading the industry, bringing Effectiveness to out of home.
Outdoor advertising using hoardings and unipoles is a highly effective way to capture public attention in high-traffic areas. These large, strategically placed billboards offer businesses maximum visibility, promoting brands, products, and services to a wide audience. With their bold designs and impactful messaging, they create lasting impressions, making them ideal for local and national advertising campaigns.
Both outdoor advertising and online marketing have their unique advantages, but here’s why outdoor advertising stands out:
Creating a strong outdoor advertising strategy requires careful planning and execution. Here’s how we can make it effective:
Define Clear Objectives
Set goals—whether it’s brand awareness, product promotion, or event marketing—so your campaign has direction.
Know Your Audience
Identify your target demographic and place ads where they’re most likely to see them—busy streets, malls, business districts, or near competitors.
Choose the Right Locations
High-traffic areas like highways, intersections, and commercial hubs maximize exposure. Strategic placement is crucial for visibility.
Focus on Eye-Catching Design
Use bold colors, large fonts, and simple messaging. Outdoor ads should be easy to read from a distance and resonate quickly.
Keep Your Message Concise
People view billboards and hoardings in seconds. A short, impactful slogan or key phrase works best.
Utilize High-Quality Materials
Ensure durability by using weather-resistant materials, especially for long-term ads exposed to sunlight and rain.
Outdoor advertising is evolving rapidly with new technologies and creative strategies. Here are some of the latest trends shaping the industry:
Our Purpose: We help people, places, and “business grow stronger”. At ADOOH, we’re in the business of growth. Growing our partners’ businesses, growing the places we touch, and growing our people
Our Belief: We deliver the North India’s of Audiences. It is a nation of diverse demographics, lifestyles, and geographies. A patchwork of people with preferences for everything. We impact everyone with canvases that exist in the places that matter most and primed to bring brands to life.
Hi I’m Varinder as the Business Head for OOH. I am responsible for overseeing and driving the growth of Our outdoor advertising business in the region. I believe strategic vision, leadership, and Industries Expertise is crucial in achieving sales target, profitability, and operational excellence. I keep working on strategic direction for our clients based on insights, creativity and brands and help them to shape memorable brand experiences that resonate with audiences.
Hi I’m Sharad, I play pivotal role, leading the day to day operations of the sites planning and campaign delivery functions of the business, focused on operational effectiveness, whilst playing a key role in integrating new systems and responsible for developing and implementing operational strategies that align with the organisation’s overall goals and objectives and optimising all operational processes to increase efficiency and effectiveness.
Hi I’m Gaytri taking care of media planning and assist with the implementation of OOH Schedules, also liaise with clients and vendors to identify and define requirements, scopes and objectives. Other than this I enjoy exploring new ideas and diving into creative projects. In my free time, you’ll often find me engrossed in a good book, experimenting with new recipes in the kitchen, or taking long walks to enjoy the beauty of nature.
Hi I’m Deep, Steering financial operations and strategy for leading business towards profitability and implementing financial control to optimize performance and ensure fiscal health. Beside this I love to read magazines, novels, or blogs which gives me broader perspective on how the world works.
Hi I’m Ranjit, taking care of all the executions for all our clients. managing execution team, coordinating campaigns with administrative support, responsible for market analysis and intelligence beside this I love traveling which keeps me fresh and on toes always.
My name is Navjot Singh. I am responsible for overseeing operations in Mandi Gobindgarh and providing support in the implementation and execution of tender-related activities. My responsibilities include coordinating with tender portals, liaising with vendors and clients, and identifying, defining, and managing project requirements, scope, and objectives in accordance with tender specifications.Strategies aligned with business goal I also identify suitable OOH Formats like billboards transit airports trains etc. other than this I am responsible for media buying which include negotiation with vendors and media owner at best rates and placements besides this I love to play an instrument, composing music, or even singing can be a rewarding and enjoyable experience.
